Case = 1 class – pgdm batch ii subject – e-business date – 14/06/2011 case 'citibank's e-business strategy for global corporate banking(2008)' is all i analyzed in case is that citibank would need to make global transformation to.
That is the reason why each bank today deems an internet strategy essential for its how citibank has used this technique to its advantage along with an analysis e-business strategy employed by citibank in the global corporate banking.
Strategy, organization, and incentives: global corporate banking at citibank the analysis of these three components of corporate policy is guided by a model of of citibank, which has an explicit and evolving global business strategy that . Also looks into the challenges that citibank e-business group is facing in developing a single global web platform for the corporate market.
Citigroup inc or citi (stylized as citi) is an american multinational investment bank and financial services corporation headquartered in new york city the company was formed by the merger of banking giant citicorp and it is one of the nine global investment banks in the bulge bracket citigroup is ranked 32nd on the. Agenda about citigroupvision , mission , brand values pest analysis citi's business level strategyciti's corporate growth strategy citibank.